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    PC Mag: eBay, Facebook, Yahoo Among Most Trusted Firms

    PC Mag reports on a new study from Ponemon and TRUSTe:

    According to a Wednesday study from the Ponemon Institute and TRUSTe, eBay is the most trusted company for privacy, followed by Verizon and the U.S. Postal Service.

    Facebook, meanwhile, cracked the study’s top ten for the first time.

    To reach its conclusions, Ponemon and TRUSTe first polled more than 6,000 adults on their “most trusted” brands. An expert review panel then compared those results against the companies’ privacy statements, notices, to what levels they accessed account information, their cookie management, in- and out-of-network data sharing practices, and the availability of customer service staff.

    Of the top 10 companies, seven of them were technology-related. The entire list includes eBay, Verizon, the U.S. Postal Service, WebMD, IBM, Procter & Gamble, Nationwide, Intuit, Yahoo, and Facebook.

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