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    Hill: Eshoo: Google-FTC settlement should apply to all firms

    The Hill reports that: “The privacy practices outlined in the settlement announced Wednesday between Google and the Federal Trade Commission should apply to all firms, according to Rep. Anna Eshoo (D-Calif.).” Last week, the Federal Trade Commission announced a proposed settlement with Internet services giant Google concerning the rollout of its Buzz social-networking system. “The proposed settlement bars the company from future privacy misrepresentations, requires it to implement a comprehensive privacy program, and calls for regular, independent privacy audits for the next 20 years.” Now, the Hill says:

    Going forward, Google will have to obtain users’ consent whenever it changes how one of its products uses or shares consumer data. Eshoo said that same standard should apply to all Web firms.

    “Personal privacy is a closely held American value. When we share our personal data with business, its use should be transparent and secure,” Eshoo said. “Google’s agreement to obtain consumer consent before sharing new information with third parties should apply to all companies that collect or use personal data.”

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